Multiple Blue Rings

SPOTIFY

Spotify’s latest AI feature builds playlist

After experimenting with AI playlist generation in its DJ feature last year, Spotify is now launching a beta tool that allows users to create a curated tracklist based on text descriptions.

2024

Android and iOS users in those locations can find the AI Playlist generator by heading into “Your Library” and tapping the “+” button at the top-right of the page 

After selecting the AI Playlist option from the drop-down menu, users can type in a prompt — such as “music to read to on a cold, rainy day” — to get a playlist of 30 songs that match that vibe. The results can be tweaked using additional prompts like “more sad music” until the user is satisfied with the playlist, at which point it can be saved by tapping “create” at the top right.

limitations

2024

Multiple Blue Rings
Multiple Blue Rings

to be aware of — AI Playlists won’t produce results for non-music-related prompts like current events or specific brands, and there are “measures in place around prompts that are offensive,” for example.  Using it has been a fun experience so far. It’s a much faster way to throw together an ensemble than manually building a playlist, and provides some functionality as a music discovery tool for those who want to find new tunes that follow a specific aesthetic.

That already makes it feel more useful than Spotify’s AI DJ, which generates a custom playlist based on your entire listening history with limited options to curate the final results. 

The new feature could, however, also be a contributing factor in the price increases Spotify is expected to introduce later this year. At the moment, Premium subscriptions start at $5.99 per month for students or $10.99 for individuals. We have asked Spotify when other regions can expect the beta and will update this story if we hear back.